28 Aug, 2019 → by ClaimboUser493250
Pricing of cake mixes

I have been baking cakes for over 30 years. Betty Crocker is always my choice of mixes. For years a customer paid the same price regardless of the flavor of cake mix. Now I see there are a few flavors at a lower price and all the rest approximately 30 cents a box higher. This is a very poor marketing ploy. Why did you not raised the price 10-15 cents across the board. I will continue to purchase Betty Crocker cake mixes for my cakes but I just think it is really stupid!!!
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