Whilst people are under the impression that they are buying a box of 20 Sterling Red superking cigarette's, there are actually only 19 in a box (19 is included on the lid of the pack on the left, very small writing though). So are they hoping that due to "19" being in such small writing on the box, that hopefully customers won't notice?? This is false advertising, it should be made much clearer that you are not actually buying 20 at all!!! #justsaying